Sapporo, the vibrant capital of Hokkaido, is a city that blends modern charm with stunning natural landscapes and deep cultural roots. Known for its winter festivals, delicious food, and beautiful seasonal attractions, Sapporo offers something for every traveler. Whether you’re visiting in winter for the snow or in summer for the greenery, here are the best things to do in Japan’s northern capital.
1. Visit Odori Park
Odori Park is the heart of Sapporo, stretching over 1.5 kilometers through the city center. It’s a perfect place for a relaxing stroll, offering seasonal flower displays in spring and summer, vibrant foliage in autumn, and dazzling illuminations in winter. The park is also the main venue for the famous Sapporo Snow Festival, held every February.
2. Experience the Sapporo Snow Festival
One of Japan’s most iconic winter events, the Sapporo Snow Festival attracts millions of visitors every year. Held in early February, the festival showcases massive snow and ice sculptures across multiple locations, including Odori Park and Susukino. Nighttime illuminations add a magical touch to the sculptures, making it an unforgettable experience.
3. Explore the Historic Village of Hokkaido
For a glimpse into Hokkaido’s past, the Historic Village of Hokkaido is a must-visit. This open-air museum features over 60 historical buildings from the Meiji and Taisho periods, allowing visitors to step back in time. You can explore old homes, shops, and even a traditional horse-drawn tram.
4. Enjoy Panoramic Views from Mount Moiwa
For breathtaking views of Sapporo, take a ride on the Mount Moiwa Ropeway. At the top, you’ll be treated to a spectacular panoramic view of the city, especially enchanting at night. The observation deck is a popular spot for couples, as the “Lover’s Sanctuary” monument is said to bring good fortune to relationships.
5. Visit the Sapporo Beer Museum
Beer enthusiasts should not miss the Sapporo Beer Museum, the only beer museum in Japan. Learn about the history of beer brewing in Hokkaido and sample different varieties of Sapporo beer at the tasting hall. Adjacent to the museum is the Sapporo Beer Garden, where you can enjoy a delicious Genghis Khan (Jingisukan) BBQ, a local specialty featuring grilled lamb.
6. Wander Through the Nijo Market
For an authentic taste of Hokkaido’s fresh seafood, head to Nijo Market. This bustling marketplace has been serving locals and visitors for over a century. You can savor fresh crab, uni (sea urchin), and salmon roe in a variety of dishes, including the famous kaisendon (seafood rice bowl).
7. Relax at Jozankei Onsen
A short drive from central Sapporo, Jozankei Onsen is a serene hot spring town nestled in the mountains. Whether you prefer an outdoor rotenburo (open-air bath) or a traditional indoor onsen, Jozankei offers a rejuvenating escape from the city. The area is particularly stunning in autumn when the leaves turn brilliant shades of red and orange.
8. Discover the Shiroi Koibito Park
If you have a sweet tooth, a visit to Shiroi Koibito Park is a delightful experience. This theme park is dedicated to Sapporo’s famous white chocolate cookies, Shiroi Koibito. Visitors can learn about the production process, decorate their own cookies, and enjoy a variety of sweets at the charming European-style cafe.
9. Explore Susukino—Sapporo’s Entertainment District
Susukino is Sapporo’s lively entertainment and nightlife district, packed with izakayas, karaoke bars, and nightclubs. It’s also the best place to try Sapporo ramen, particularly the rich miso-based variety, which originated here. Ramen Alley (Ramen Yokocho) is a narrow street lined with famous ramen shops serving steaming bowls of deliciousness.
10. Experience Maruyama Park and Hokkaido Shrine
For a mix of nature and culture, visit Maruyama Park and the Hokkaido Shrine. The park is especially popular during cherry blossom season, while the shrine, dedicated to the spirit of Hokkaido’s pioneers, provides a peaceful retreat from the city. You might even spot some friendly Ezo squirrels along the walking trails.
Conclusion
Sapporo is a dynamic city with a perfect blend of urban excitement and natural beauty. Whether you’re indulging in local delicacies, exploring historical sites, or admiring scenic landscapes, there’s no shortage of unforgettable experiences. No matter the season, Sapporo promises an adventure filled with culture, history, and warm hospitality.
